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The end of an era for news sites and social media

23 May 2023
8 minutes

Last Updated on 12 May 2025 at 12:15

The online media landscape is currently going through a difficult period, with mass layoffs and newsroom closures cascading. Social media giants like Facebook and Twitter seem to be losing their lustre as news sources, and the online media industry faces unprecedented challenges.

In this article, I will briefly review some of the causes of this crisis.

I will explore possible sector developments through new perspectives on this complex situation. Through concrete examples, I will also analyse whether the end of Web 2.0 is really happening, and in particular, what the alternatives for the future of online media might be.

This publication, at almost 2,500 words, equivalent to 10 full pages in large professional A4 format, offers answers. Here are the topics covered.

The current difficulties of online news sites

 

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The decline of social media as a news source

 

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The end of Web 2.0 as an opportunity for journalism

 

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Examples of innovative initiatives in the online media sector

 

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What formats are possible for news sites?

 

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Conclusions: the search for a sustainable model

 

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Elena Debbaut is a strategic execution expert to boards and executive teams. She leads and advises on complex transformations when governance barriers, internal politics, or structural fragmentation prevent organizations from executing critical decisions.

Specialities:

• governance-constrained transformation
• operational restructuring
• strategic recovery & execution